Please use this identifier to cite or link to this item: http://dspace2020.uniten.edu.my:8080/handle/123456789/21348
Title: Contemporary Selling Building Relationships, Creating Value, 4th edition
Authors: Mark W. Johnston,
Greg W. Marshall.
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Keywords: Building relationship
Issue Date: 2013
Publisher: Routledge Taylor and Francis Group
Abstract: Published in previous editions as Relationship Selling, the latest edition of Mark Johnston and Greg Marshall’s Contemporary Selling: Building Relationships, Creating Value continues to set the standard for the most up-to date and student-friendly selling textbook available anywhere today. The latest edition incorporates a new chapter on social media and technology-enabled selling, as well as a new chapter on selling globally. To support student engagement, the book also features:
URI: http://dspace2020.uniten.edu.my:8080/handle/123456789/21348
Appears in Collections:UNITEN Energy Collection

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