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http://dspace2020.uniten.edu.my:8080/handle/123456789/18883Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Philip Kotler, Northwestern Marc, Oliver Opresnik. | en_US |
| dc.date.accessioned | 2021-06-16T05:17:25Z | - |
| dc.date.available | 2021-06-16T05:17:25Z | - |
| dc.date.issued | 2018 | - |
| dc.identifier.uri | http://dspace2020.uniten.edu.my:8080/handle/123456789/18883 | - |
| dc.language.iso | en | en_US |
| dc.publisher | Pearson. | en_US |
| dc.subject | es of Marketing [eBook] Principles of Marketing | en_US |
| dc.title | Principles of marketing, global edition, 17th ed. " | en_US |
| dc.type | ebook | en_US |
| item.openairecristype | http://purl.org/coar/resource_type/c_18cf | - |
| item.languageiso639-1 | en | - |
| item.fulltext | With Fulltext | - |
| item.grantfulltext | restricted | - |
| item.openairetype | ebook | - |
| item.cerifentitytype | Publications | - |
| Appears in Collections: | UNITEN Energy Collection | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Principles of Marketing by Philip T. Kotler, Gary Armstrong.pdf Restricted Access | 114.75 MB | Adobe PDF | View/Open Request a copy |
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